This is an initiative packaged by HO9 to celebrate Nigeria’s Golden Jubilee; we need to rejoice with her for being strong over the years. Despite her shortcomings, Nigeria has stood tall and produced successes.
The objectives are:
- To celebrate our year of Golden Jubilee
- To re-energize and re-awaken love and collective passion for our dear country Nigeria
- To sensitize Nigerians and rekindle their patriotism to creatively move the Nation ahead
The initiative is in 2 phases: Flag with style and Na Work campaign.
We commenced the Flag with style Campaign by introducing Car Side Mirror Covers, branded with “Nigeria @ 50” and in Nigeria’s flag colors. Our aim is to flag cars with these side mirror covers, which we believe would be visible to people nationwide from August to December 2010. The Campaign is not just about putting the Nigeria flag on cars and driving; we want to convey that in moving forward as a people, we should make Nigeria proud and position the nation positively in whatever we do. Also, we want the people aimed at in this awareness campaign to begin to raise suggestions and in their own way implement them so Nigeria moves forward.
In turn, HO9 would commence the Na Work campaign from January – June 2011 as our own means of implementing a suggestion. Our focus here is on the Nigerian Fashion Industry (NFI) and we aim to: promote creative entrepreneurship; encourage and reward all practitioners who have gotten the industry to where it stands today; educate the public on the possibilities and job opportunities within by changing the present negative perception; to remind the government of the economic advantages of investing in the industry; and to rebrand the NFI.
Let’s turn 50 with a revived spirit. The car side mirror covers are available at Oando Service Stations.